Development and implementation of integrated advertising campaigns
Advertising is an important element of any type of business. Advertising helps bring consumers product and brand information. An advertising campaign is a set of activities aimed at promoting a product, service or company on the market.
Today is absolutely different channels:
- The internet;
- Television, radio;
- Print mass-media;
- Outdoor advertising;
- Flyers, flyers, booklets.
An effective campaign requires a common goal and strategy. Before planning events, a general product concept, design and advertising style is created. The mmix.ua team will help to develop and launch an effective advertising campaign that will help your business achieve success and gain new customers as soon as possible.
Types of advertising campaigns
Complex of action may apply to such objects of promotion:
- Product, service (launching a new product on the market, increasing sales, maintaining the necessary level of orders);
- Brand (developing a strategy to create a company image).
- Depending on the size of the campaign, they may be limited to local or distributed up to national and international levels.
- By duration, the shares are divided into short- (less than a month), medium- (up to six months), long-term (over 10 months).
We are ready to offer the development of an advertising campaign in accordance with the characteristics of your business, taking into account the target group and rational use of the budget.
Main stages of work
Compliance action related to advertising promotion includes:
- Studying the needs of central asia, analysis of the market and competitors.
- Formation of the goal and strategy of the campaign, the choice of advertising media
- Determining the preliminary costs of events.
- Development of advertising messages.
- Purchase of space and time in the media.
- The implementation of the campaign.
- Analysis of results, assessment of profitability.
Before starting work, the customer fills out a brief that contains detailed information about the company and the product, indicates the goals and objectives of the campaign.
One of the most important stages is media planning, development of an optimal advertising scheme with detailed information about sites, time and space occupied, planned budget. A media plan is usually compiled in tabular form.
Ordering a service at mmix.ua, you will receive:
- Delivering an advertising message to potential customers;
- Selection of the most effective advertising platforms for your budget and product;
- Increase in sales;
- Formation of brand loyalty on the part of the target audience;
- Brand recognition.
Want to announce your business, products and services in the market? Choose comprehensive promotion across multiple channels. Marketing mix specialists will help draw attention to the brand and product and bring the company to a new level of development. To find out the cost of campaigns and the features of cooperation, leave a request on the site.