How professional SEO copywriting can help your website rank higher in search results

Website promotion depends on various factors of its internal organization and external advertising. Advertising is just the tip of the job. It will not be effective without visual design and high-quality website content. At the same time, “quality” should also be understood in two senses - the availability of content for the visitor and optimization for search engines. SEO copywriting is a way of writing texts for a website that helps to solve promotion problems.

What is SEO copywriting

SEO copywriting is a special category of texts that take into account the benefits for the reader and the set of keywords. Such keywords are relevant to hot search queries. Arranging the keys in the text, the content is adjusted to the algorithms of the search engine. This allows you to move the texts up the search results page.

A search query is a phrase by which the user is looking for a product or service. Often such phrases will be with the prefix "buy" or "order". It can also be a geo reference to a specific city.

When they write SEO optimized copywriting, they take into account:

The relevance of keywords. The frequency of requests is determined by special services. For each search engine, there may be different wording of queries.
Density of search phrases. It is important to place the keys in the text correctly, without oversaturation. If you spam the text with the same phrases, this is negatively perceived by the system.

Keys to the text are also selected based on the goals and topics of the article. If you use broad phrases, then this will not always work for people who are looking for narrower topics - about prices, about specific parameters of your products or services

How price is formed in SEO copywriting

There are three conditional directions in writing texts - rewriting, copyright and SEO-copyright. For SEO copywriting, the price will be higher than for the work of the rewriting and copyright categories. Because SEO will take into account many additional nuances:

topic analysis;
selection of keywords;
work with information processing;
formation of the structure;
distribution of keys in the correct form and volume.

In Marketing MIX for SEO copywriting, the prices are optimal, you can see them in our price list.

Why you need to order SEO copywriting for the website

SEO copywriting services include different types of texts - for the main page, glossary, articles in the site's blog. Product cards can also be optimized, but still they have a different approach to writing. Such a text will be landing and, at the same time, optimized for a search engine. This will allow:

keep readers on the page with useful information;
raise the site page in search results;
increase organic traffic;
reduce the cost of contextual advertising.

Your content will be optimized for the interest of the target audience and will contribute to promotion. One has only to understand that this process is not instantaneous. SEO texts work for the future, and are considered the most optimal way of advertising in terms of price-quality ratio. It is especially advisable to order SEO copywriting for startups and small businesses. They will have constant content advertising, which will save the advertising budget at the initial stages.

What is important to consider in SEO copywriting

When writing SEO texts, our specialists focus on the completeness of the disclosure of the topic. If the text is relevant and useful, readers will view it, and the system will identify the page as the right one. Therefore, our copywriters are at work:

Study your niche and make a list of questions that your target audience is interested in. This is necessary for SEO copywriting to cover a wide area of problems.
Select search queries and prescribe them in a direct, morphological or diluted entry. Different copywriting techniques can reduce the roughness of entering keys into the text to make it more attractive to the reader.
Structure the texts. For SEO, structure is essential for both ease of viewing by readers and crawling by search engines. They structure materials with headings, subheadings, lists, and be sure to write keywords there.

If you decide to order SEO copywriting in our studio, you will get a unique and well-written text.

Copywriting for SEO optimization from Marketing MIX is an effective method of promotion

SEO texts are an effective piece of marketing work in website promotion and communication with the audience. Marketing MIX copywriters will write unique texts for you within the agreed time frame. It will be competent, interesting and stylish work. Magnetic titles, natural occurrence of keywords, the presence of HTML markup and uniqueness - everything will be taken into account when writing SEO texts.

To order SEO copywriting from us, leave a request in a special form, indicating the parameters of your project. We will contact you without delay and discuss the details.