For the Bankrut legal center, a law firm focused on company bankruptcy and liquidation, we built a website and ran SEO: bankruptcy keyword research, long-tail queries, a content marketing blog and Google Ads.
- Client: Bankrut legal center, bankruptcy and liquidation
- Project type: law firm website
- Scope: development, SEO, blog, Google Ads
- Result: 30 visits before, 440 after
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Client and brief
Bankrut is a specialised law firm handling company bankruptcy and liquidation in Ukraine. The brief: a functional website that attracts search traffic for bankruptcy questions in Kyiv and across Ukraine.
People search for legal services with many narrow phrasings. Each one needs its own page or article.
What we did
- prototype, design and front-end;
- a keyword map on bankruptcy, including long-tail queries;
- content optimisation for those keywords;
- a blog section for content marketing;
- internal link weight redistributed to the home page;
- off-page optimisation and Google Ads campaigns.
Technologies: HTML5, CSS3, JavaScript, on-page SEO, Google Ads, UK / RU versions.
Result
The case result card records 30 visits before and 440 after. The website is live in Ukrainian and Russian. Mykola Kravets, partner at the firm: “a reliable partner able to solve complex and non-standard tasks”.
Client website: банкрут.укр
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A website for a law firm or notary practice takes up to 10 working days after the brief is agreed and the materials are in. SEO usually shows first noticeable results in about 3 months; Google Ads campaigns go live a few working days after we get access. We write copy within professional ethics rules: no promised outcomes, no comparisons with other lawyers. Tools: GA4, GTM, Search Console, Google Ads.
Related services: Law firm website development · Search Engine Promotion (SEO)
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