Project Recruiting Agency Globalstaff

For the GlobalStaff recruitment agency we built a MODX website with a keyword-based service structure, landing pages, SEO copy and a blog, then ran SEO and Google Ads; traffic in the case card went from 0 to 1,100.

Project at a glance

  • Client: GlobalStaff recruitment agency
  • Industry: recruitment and staff training across Ukraine
  • Scope: website development, keyword research, landing pages, SEO, Google Ads
  • Platform: MODX, HTML5, CSS3, JavaScript
  • Client website: globalstaff.biz

Client and task

GlobalStaff recruits and trains staff of every level in any industry and runs employee performance reviews across Ukraine.

The agency has many service lines, and people search for each one differently. The goal was a site with a separate page for every service that can rank in Google.

What we did

  • built the site and its responsive version on MODX;
  • researched keywords and built the service structure around them;
  • created landing pages for each recruitment line;
  • wrote SEO copy, optimised headings and metadata;
  • set up internal linking;
  • added a blog section for content marketing;
  • ran off-page SEO and Google Ads.

Stack: MODX, HTML5, CSS3, JavaScript.

Result

The “Results in numbers” block below shows traffic before and after: 0 visits before, 1100 after.

In the review the agency’s director calls us a reliable partner that handles complex, non-standard tasks.

The site is live: globalstaff.biz.

Need a similar project?

We build recruitment agency websites structured around search demand and run SEO. In our experience, a site of this kind goes live within 10 working days after the brief is agreed and the materials are in. The first noticeable SEO results usually show up in about 3 months.

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Work structure

Consultation / briefing

Decide with the direction and functionality of the site
Conducted an analysis of competitors in the subject of the site

Prototyping

Created a page layout using schematic and conditional elements

Design drawing of the project

An individual design based on the analysis of competitors and the principle of usability

Design approval

Showing design to the customer, its approval or revision

Creation of the html layout

Translated graphic design into a language that browsers understand using HTML5 and CSS3
Created Interactive JavaScript Technology
Introduced cross-browser compatibility

Domain registration and purchase

We chose the most suitable domain for the site

Choosing a hosting and installing a content management system

We connected a hosting that provides a good site loading speed
Installed CMS MODx (storage space and accessibility 24/7 of all site files)

Site Content

Filled the site with unique thematic information - “content”

SEO optimization

Conducted internal optimization, for full relevance of pages to search queries
Off-page SEO work continues for the main queries

Project completion

Site commissioning and connecting SEO promotion on an ongoing basis

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Results in numbers

MMIX

Ghoul Natalie

During its work, Marketing Mix has established itself as a reliable partner capable of solving complex and non-standard tasks.

  •     Full development of the site and adaptive version

  •     Semantic core development
  •     Made the structure of services in line with the keyword map
  •     Writing SEO Optimized Content
  •     Creating Landing Pages
  •     Metadata optimization
  •     Website Header Optimization
  •     Internal project linking
  •     Created a «Blog» Page for Internal Content Marketing
  •     External optimization and contextual promotion are actively conducted.

Before

0visits

After

1100visits

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Team

Design department

Our designers plan websites and apps: page structure, interface and visual style for your audience.

Front-end department

Our front-end developers turn designs into fast pages that work equally well on phones and desktops.

Programming department

Our programmers build the back end of websites, stores and apps and connect payments, delivery and CRM.

SEO departmentPromotion

Our SEO specialists research keywords, run technical audits, optimise pages and report on rankings and enquiries.

Marketing departmentAttraction

Our marketers study your market, competitors and channels and build a promotion plan with a budget.

Team

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