Website Content Support and Updates

Website content support is regular work on your site content: a monthly plan, new articles and news, updated service and product pages, photos and SEO fields, published by our team and measured in GA4 and Search Console.

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In short

Each month we agree a content plan based on search queries and your business news.
We write and publish articles, news, case studies and updates to service and product pages.
Old pages with falling traffic get refreshed: facts, dates, prices, internal links.
Every publication gets a title, description, alt text and links to related pages.
A monthly report shows what was published and how pages perform in search.

What content support includes

Content plan. Topics from Search Console queries, customer questions and seasonal demand.
Articles and news. Expert articles, company news, case studies and FAQ pages.
Page updates. Service descriptions, product cards, price lists and contacts kept current.
Refresh of old pages. Pages that lose traffic get new facts, sections and links.
Images. Photo selection, processing, compression and alt text.
SEO fields. Titles, descriptions, headings and schema.org markup where needed.
Publishing. Upload and formatting in WordPress, MODX, Shopify or your CMS.
Reporting. Publications, impressions and clicks per page in Search Console, visits and requests in GA4.

Why a site needs regular updates

Search engines and AI assistants prefer pages with current facts and clear answers. A site that has not changed for years loses positions to competitors who publish and update. Buyers notice too: a news section with its last post two years ago raises the question whether the company still works. Regular content also gives your sales team links to send clients.

How content support works each month

Topic research. Queries, questions and news for the month.
Content plan. Topics, pages to update and dates.
Writing and approval. Texts and images sent for your review.
Publishing. Upload, SEO fields and internal links.
Monthly report. Results per page and the next plan.

Website Content Support process: topic research, content plan, writing and approval, publishing, monthly report — How content support works each month

When do results show?

In our experience new pages usually start getting impressions in Search Console within a few weeks after publishing, and noticeable growth in search traffic comes in about 3 months of regular work. The pace depends on the niche, competition and the technical state of the site.

We start publishing in the first month after the content plan is approved.

What affects the cost

The monthly fee depends on:

number of articles and page updates per month;
depth of expertise the topics require;
number of languages;
photo shoots or illustrations;
whether we also run SEO for the site.

What we need from you

Access to the CMS and Search Console.
A contact person who answers expert questions and approves texts.
Company news, new products and projects as they happen.
Brand terms and topics you want to avoid.

How we measure the result

We report on numbers you can check:

publications and updated pages per month;
impressions, clicks and average position for each page in Search Console;
visits and requests from content pages in GA4;
pages that need refreshing next month.

Why a team under contract

Content left to chance usually stops after a few posts:

no plan, so articles do not match what buyers search for;
texts written without facts from your specialists;
posts published without titles, descriptions or links;
nobody tracks which pages work.

Working with a Kyiv team remotely

We work remotely with companies in the UK, the EU and North America: video calls, email, Telegram or WhatsApp, and shared documents for plans and reports. Kyiv is on UTC+2 (UTC+3 in summer), so our working day covers most of the UK and EU business day and the morning on the US East Coast. You get one project manager who is responsible for the timeline.

Why clients trust us

More than 10 years in digital. Marketing MIX has been building websites and running marketing for over a decade, with the portfolio to show for it.
Clients outside Ukraine. Our portfolio includes projects for KidSup and Cookiddoo in Canada and MBSoy, an architectural studio in Finland.
One team for the whole chain. Strategy, website, SEO, ads and analytics sit with one team, so nothing gets lost between contractors.
A registered, verifiable company. Our DUNS number is 68-606-2061 and our NCAGE code is A3G3J; both can be checked in the Dun & Bradstreet and NATO NCAGE databases.
A real office in Kyiv. The studio is at 77 Velyka Vasylkivska St., Kyiv, and works remotely with clients in Ukraine and abroad.

Case studies

Ilove Dnipro, a news website for an NGO: news website for an NGO with e-mail subscription and SEO for every post.
Law and Protection of Vasylkiv Region, an NGO: NGO website with activity, news and partners sections and content management.

FAQ

What is website content support?

Regular monthly work on the site content: planning, writing and publishing articles and news, updating service and product pages, SEO fields and reports.

How many articles per month do we need?

It depends on the niche and competition. We suggest a volume after reviewing your Search Console data and competitors.

Do you write in English?

Yes. We write and update content in English, Ukrainian and Russian.

Can you update an online store?

Yes. We add new products, update descriptions and prices, and write category texts.

How do you measure the result?

By impressions, clicks and positions per page in Search Console and by visits and requests in GA4.

Will the content work for AI search too?

Yes. Each article opens with a direct answer, uses clear headings and FAQ blocks, and carries schema.org markup, which helps Google AI Overviews and chat assistants quote the page.