Online promotion at Marketing MIX brings customers to your business from search, ads and social media: SEO, Google Ads and Shopping, Meta and TikTok campaigns, reputation management and content, planned together and measured in one report.
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In short
- One team runs SEO, paid search, social media and reputation, so channels share data and budget decisions.
- Every channel is tracked in GA4 and your ad accounts: requests, calls, messenger clicks and sales.
- We start with an audit and a plan for the channels closest to purchase, then add reach channels.
- In our experience, paid channels bring first leads within weeks; SEO and reputation take months.
- The studio is in Kyiv and works remotely with companies in Ukraine and abroad.
What online promotion includes
- Search engine promotion (SEO). Technical fixes, keyword-targeted pages, content and links; see search engine promotion and SEO audit.
- Google Ads. Search and Performance Max campaigns, remarketing and display advertising.
- Google Shopping. Merchant Center, product feeds and Shopping campaigns for online stores.
- Social media. SMM, Instagram ads, Facebook ads and TikTok ads.
- Reputation. SERM and Google Business Profile management.
- Content. SEO copywriting, video marketing and email marketing.
- AI search. Visibility in Google AI Overviews and chat assistants through structured content and markup.
- Analytics. GA4, Google Tag Manager and CRM integration, so every channel is judged by leads and sales.
How to choose channels
If buyers already search for your product, start with Google Ads and SEO: they meet existing demand. If the product is new or bought on impulse, social media ads create demand. For online stores, Google Shopping usually comes first. For services with long decision cycles, reputation, content and remarketing support the decision. We recommend a mix after an audit of your site, market and budget.
How we plan online promotion
- Audit. We check the website, analytics, ad accounts and competitors.
- Channel plan. We choose channels, budgets and KPIs.
- Tracking setup. We set up GA4, GTM and ad conversions.
- Launch. We start the channels closest to purchase.
- Monthly review. We move budget to what brings leads.
How soon does online promotion work?
In our experience, Google Ads, Shopping and social ads usually bring the first leads within the first weeks after launch. SEO usually shows first noticeable results in about 3 months; reputation work also takes several months.
The pace depends on the budget, competition, the quality of the website and offer, and on how quickly your team handles incoming leads.
What affects the cost
Each channel is quoted separately after the audit. The cost depends on:
- number of channels and markets;
- ad budgets (paid directly to Google, Meta or TikTok);
- volume of content and design work;
- state of the website and analytics at the start.
What we need from you
- Access to the website, GA4 and ad accounts, or permission to create them.
- Goals, priority products and target markets.
- Feedback from sales on lead quality.
How we report
One monthly report covers all channels:
- leads, calls and sales by channel;
- cost per lead and budget use;
- plan for the next month.
Why one team for all channels
When each channel has its own contractor, problems fall between them:
- each contractor claims the same sale in their report;
- budget sits in a channel that stopped working;
- nobody fixes the website, so every channel converts poorly.
Working with a Kyiv team remotely
We work remotely with companies in the UK, the EU and North America: video calls, email, Telegram or WhatsApp, and shared documents for plans and reports. Kyiv is on UTC+2 (UTC+3 in summer), so our working day covers most of the UK and EU business day and the morning on the US East Coast. You get one project manager who is responsible for the timeline.
Why clients trust us
- More than 10 years in digital. Marketing MIX has been building websites and running marketing for over a decade, with the portfolio to show for it.
- Clients outside Ukraine. Our portfolio includes projects for KidSup and Cookiddoo in Canada and MBSoy, an architectural studio in Finland.
- One team for the whole chain. Strategy, website, SEO, ads and analytics sit with one team, so nothing gets lost between contractors.
- A registered, verifiable company. Our DUNS number is 68-606-2061 and our NCAGE code is A3G3J; both can be checked in the Dun & Bradstreet and NATO NCAGE databases.
- A real office in Kyiv. The studio is at 77 Velyka Vasylkivska St., Kyiv, and works remotely with clients in Ukraine and abroad.
Case studies
- Everest Games, mobile game studio: website rework, SEO and promotion for a game studio.
- Cookiddoo, cooking classes for kids in Ottawa, Canada: marketing strategy and a Meta ads campaign for a new brand in Canada.
FAQ
What online promotion services do you offer?
SEO, Google Ads and Shopping, social media marketing and ads, TikTok, SERM, Google Business Profile, content, video and email marketing, and AI search visibility.
Which channel should we start with?
Usually the one closest to purchase: Google Ads or Shopping for existing demand, social ads for new products. We decide after an audit.
Do you work with companies outside Ukraine?
Yes. We run campaigns remotely for the UK, the EU and North America and report by country.
How is the result measured?
By leads, calls and sales in GA4 and ad accounts, and cost per lead by channel.
Is ad spend included in your fee?
Ad spend is paid by you directly to the platforms; our fee covers setup, management and reporting.
Related services
Ready to start? Describe your task in the form below. A manager replies with questions or a work plan and an estimate.
DUNS Number: 68-606-2061
NCAGE Number: A3G3J
"INNOVA CONSULTING GROUP"
