Viktoria Starovoitova nail aesthetics school: website

For Viktoria Starovoitova’s international school and studio of nail aesthetics and podology we developed a website: market research, prototypes, design, services and catalogue sections, animated forms and a responsive layout.

Client: Viktoria Starovoitova school and studio, in the market since 2008
Project type: school and studio website
Scope: research, prototypes, design, development
Result: 0 visits before, 182 after

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Client and brief

The school and studio has worked in the nail industry since 2008, in Ukraine and abroad. Viktoria Starovoitova is an expert master and teaches her own courses in manicure, pedicure and nail modelling.

The website had to serve two audiences: studio clients booking services and nail technicians choosing a course.

What we did

market research;
prototypes and website design;
a “Services” section;
a catalogue section and product card;
animated elements and pop-up forms;
development;
adaptation for phones and tablets;
functional and usability testing.

Technologies: HTML5, CSS3, JavaScript, responsive layout, pop-up enquiry forms.

Result

The case result card records 0 visits before and 182 after. Viktoria Starovoitova’s feedback: “Thank you for understanding the client’s wishes professionally and for timely, fast work.”

Need a similar project?

A website for a salon, studio or training school takes up to 10 working days after the brief is agreed and the materials are in. Online booking, course payments via LiqPay, WayForPay or Monobank and a CRM link (KeyCRM, HubSpot) are added per the brief. Platform: WordPress or MODX; analytics: GA4 and GTM.

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Viktoria Starovoitova nail aesthetics school: website

Work structure

Consultation / briefing

Decide with the direction and functionality of the site
Conducted an analysis of competitors in the subject of the site

Prototyping

Created a page layout using schematic and conditional elements

Design drawing of the project

An individual design based on the analysis of competitors and the principle of usability

Design approval

Showing design to the customer, its approval or revision

Creation of the html layout

Translated graphic design into a language that browsers understand using HTML5 and CSS3
Created Interactive JavaScript Technology
Introduced cross-browser compatibility

Domain registration and purchase

We chose the most suitable domain for the site

Choosing a hosting and installing a content management system

We connected a hosting that provides a good site loading speed
Installed CMS MODx (storage space and accessibility 24/7 of all site files)

Site Content

Filled the site with unique thematic information - “content”

SEO optimization

Conducted internal optimization, for full relevance of pages to search queries

Active work is underway on external optimization so that the site is in the top 10 for basic queries

Project completion

Site commissioning and connecting SEO promotion on an ongoing basis

Results in numbers

Victoria Starovoitova

Thank you for your professional understanding of wishes of the customer, timely and efficient work! It is easy and pleasant to work with the MMIKS team!

Market analysis;
Development and creation of prototypes for the site;
Development and creation of design for the site;
Designing the section "Services";
Designing the section "Product Catalog";
Designing “Product Cards”;
Layout of animated elements and pop-up forms;
Programming;
Website adaptation for different devices;
Functional testing, usability.

Before

0visits

After

182visits

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Team

Design department

Our designers plan websites and apps: page structure, interface and visual style for your audience.

Front-end department

Our front-end developers turn designs into fast pages that work equally well on phones and desktops.

Programming department

Our programmers build the back end of websites, stores and apps and connect payments, delivery and CRM.

SEO departmentPromotion

Our SEO specialists research keywords, run technical audits, optimise pages and report on rankings and enquiries.

Marketing departmentAttraction

Our marketers study your market, competitors and channels and build a promotion plan with a budget.

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