Blog

The Marketing MIX blog covers the work we do for clients every day: website and online store development, SEO, Google Ads, paid social, SMM and GA4 analytics. Articles are grouped by category. Each one answers a specific question: how long development takes, what to prepare before a Google Ads launch, how to check a site in Search Console.

The studio has been working since 2014. We build a landing page in up to 3 working days, a website in up to 10 and an online store in up to 15 after the brief is agreed. Need help with your project? Open the service page and send a request.

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07

May

2021

A good ad headline: what it should be like

A good ad headline repeats the search words, names a concrete benefit and the next step, fits the platform limit and honestly matches the landing page. Google Ads allows 30 characters per headline, 15 headlines per ad. In shortGoogle Ads responsive search…

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30

April

2021

SEO opportunities when customer demand changes

When demand shifts, SEO lets you rebuild your site around new searches faster than ads can pay back: update services and locations, add pages for growing topics, fix your Google Business Profile and keep the rankings your old pages earned. In shortSearch…

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27

April

2021

Facebook audio after the launch of Live Audio Rooms

Facebook launched Live Audio Rooms in June 2021 as its answer to Clubhouse. In 2022 Meta folded the rooms into Facebook Live and shut down podcasts and Soundbites. The rumoured standalone Clubhouse-style app never shipped. In shortIn spring 2021 the press…

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26

April

2021

Website support: what it includes and why businesses need it

Website support is the regular work that keeps a site available, secure and current: CMS and PHP updates, backups, SSL and domain renewals, monitoring, content edits and checks that every lead actually reaches your sales team. In shortSupport covers three…

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19

April

2021

Frontend vs backend: the difference in website development

Frontend is the part of a website visitors see and interact with: layout, buttons, forms, animation. Backend is the server side: database, business logic, payments, integrations and the admin panel. A site works when both sides fit together. In shortFrontend…

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