Fitness Club Website Development

Fitness club website development at Marketing MIX gives a gym or studio a site with a live class schedule, trainer profiles, memberships and a trial visit request that works from a phone.

Discuss your projectTelegramWhatsApp

In short

For gyms, fitness clubs, yoga, pilates, stretching, dance and martial arts studios.
Class schedule, trainers, memberships, trial visit, online payment for passes.
Integration with your club management or booking software where it has a widget or API.
In our experience, a club site is ready in up to 10 working days after the brief and materials.
Local SEO and Google Business Profile for each location.

What is included

Class schedule. By day, hall and trainer, editable by your administrator or taken from your booking system.
Trainer profiles. Specialisation, certificates, classes.
Memberships. Types of passes with conditions; online payment through LiqPay, WayForPay or Monobank.
Trial visit. A short form and messenger buttons on every page.
Club pages. Halls, equipment, pool or spa, photos, address and parking for each location.
Local SEO. Google Business Profile, schema.org ExerciseGym markup.
Analytics. GA4 events for trial requests, payments and calls; Meta and TikTok pixels.

Fitness club website with class schedule

What makes a fitness club site bring members?

People choose a club by distance, schedule and atmosphere. The first screen shows the location, the nearest classes and a trial visit button. Class and trainer pages answer the rest. Photos of the real halls matter more than stock images.

Clubs with several locations get a page for each, with its own schedule, map and Google Business Profile, so each location ranks in its district. For personal trainers there is a separate solution: website development for trainers.

How the work goes

Brief. Locations, classes, memberships, software you use.
Prototype. Home, schedule, trainer and membership pages.
Design. Energetic style in your brand colours.
Development. CMS, schedule, payment, analytics.
Content. Classes, trainers, photos.
Launch. SSL, Search Console, Google Business Profile.

Fitness Club Website Development process: brief, prototype, design, development, content, launch — How the work goes

How long does it take to build a fitness club website?

In our experience, a fitness club website is usually ready in up to 10 working days after the brief is approved and we have your materials: texts, photos, logo and access to the domain. That covers structure, design, development, content upload, basic on-page SEO and analytics. Two-way integration with club management software is estimated after the brief.

The timeline depends on how fast you approve the prototype and design, whether the texts are ready or we write them, and the number of languages. Larger projects with integrations, personal accounts or data exchange with other systems get a timeline after the brief, once the scope is fixed. Search traffic comes later: with SEO, first noticeable results usually take about 3 months.

What affects the price

We send an estimate after the brief. The main factors:

number of locations, classes and trainers;
schedule managed on the site or taken from software;
online payment for memberships;
custom design or adapted template;
photography and video.

What we need from you

A short brief: who your clients are, which services matter most, which sites you like and why.
Texts, photos and documents you already have; we write or edit the rest.
Your logo and brand colours, if they exist.
Access to the domain and hosting, or we register them for you.
One contact person who approves the prototype, design and texts within a day or two.
The current schedule, membership conditions and photos of the halls.

What you get and how it is measured

You see demand by class and location:

trial requests, payments and calls as GA4 events;
Search Console queries like "yoga studio Kyiv";
actions in Google Business Profile for each location.

Why build with a team

What we see on club sites:

a schedule published as an image that nobody updates;
no trial visit button on mobile;
one Google profile for several locations.

Working with a Kyiv team remotely

We work remotely with companies in the UK, the EU and North America: video calls, email, Telegram or WhatsApp, and shared documents for plans and reports. Kyiv is on UTC+2 (UTC+3 in summer), so our working day covers most of the UK and EU business day and the morning on the US East Coast. You get one project manager who is responsible for the timeline.

Why clients trust us

More than 10 years in digital. Marketing MIX has been building websites and running marketing for over a decade, with the portfolio to show for it.
Clients outside Ukraine. Our portfolio includes projects for KidSup and Cookiddoo in Canada and MBSoy, an architectural studio in Finland.
One team for the whole chain. Strategy, website, SEO, ads and analytics sit with one team, so nothing gets lost between contractors.
A registered, verifiable company. Our DUNS number is 68-606-2061 and our NCAGE code is A3G3J; both can be checked in the Dun & Bradstreet and NATO NCAGE databases.
A real office in Kyiv. The studio is at 77 Velyka Vasylkivska St., Kyiv, and works remotely with clients in Ukraine and abroad.