Beauty Salon Website Development

Beauty salon website development at Marketing MIX gives a salon a site where a client picks a service and a master, sees real works and books a slot from the phone in under a minute.

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In short

  • For beauty salons, nail and brow studios, barbershops, spa and cosmetology studios.
  • Service menu, master profiles, works gallery, booking by widget, form or messenger.
  • Local SEO and Google Business Profile so clients nearby find the salon on Maps.
  • In our experience, a salon site is ready in up to 10 working days after the brief and materials.
  • Our portfolio includes the site of Viktoria Starovoitova's nail aesthetics school and studio.

What is included

  • Service menu. Categories and services with duration and what is included; prices on the site if you choose to publish them.
  • Masters. Profiles with specialisation, training and works.
  • Online booking. The widget of the booking system you use, or a short form and messenger buttons.
  • Works gallery. Real photos of your work, optimised so the page loads fast on mobile.
  • Gift certificates. A page and a request or payment form.
  • Local SEO. Google Business Profile, map, schema.org BeautySalon markup.
  • Analytics. GA4 events for bookings, calls and messenger clicks; Meta pixel for Instagram ads.
Beauty salon website on a phone
Beauty salon website on a phone

Does a salon with Instagram need a website?

Instagram shows the work, but it does not answer search queries like "manicure near me" or "brow lamination Kyiv". A site with a page per service and a verified Google Business Profile does. The site also holds the booking, the price list and the contacts in one place, and it is yours regardless of platform changes.

For salons that also teach, the site can have a separate courses section, as we did for a nail aesthetics school and studio with two audiences: studio clients and students.

How the work goes

  1. Brief. Services, masters, booking system, clients you want.
  2. Prototype. Home, service, master and booking pages.
  3. Design. Style in your brand colours with your photos.
  4. Development. CMS, booking, gallery, analytics.
  5. Content. Services, masters, works.
  6. Launch. SSL, Search Console, Google Business Profile.
Beauty Salon Website Development process: brief, prototype, design, development, content, launch
How the work goes

How long does it take to build a beauty salon website?

In our experience, a beauty salon website is usually ready in up to 10 working days after the brief is approved and we have your materials: texts, photos, logo and access to the domain. That covers structure, design, development, content upload, basic on-page SEO and analytics.

The timeline depends on how fast you approve the prototype and design, whether the texts are ready or we write them, and the number of languages. Larger projects with integrations, personal accounts or data exchange with other systems get a timeline after the brief, once the scope is fixed. Search traffic comes later: with SEO, first noticeable results usually take about 3 months.

What affects the price

We send an estimate after the brief. The main factors:

  • number of services and masters;
  • booking system integration;
  • custom design or adapted template;
  • photography and copywriting;
  • online payment for certificates.

What we need from you

  • A short brief: who your clients are, which services matter most, which sites you like and why.
  • Texts, photos and documents you already have; we write or edit the rest.
  • Your logo and brand colours, if they exist.
  • Access to the domain and hosting, or we register them for you.
  • One contact person who approves the prototype, design and texts within a day or two.
  • Photos of the salon and works, and access to your booking system if you use one.

What you get and how it is measured

You see bookings by service:

  • bookings, calls and messenger clicks as GA4 events;
  • Search Console queries for your services and district;
  • calls and route requests in Google Business Profile.

Why build with a team

What we see on salon sites that bring few clients:

  • booking hidden behind several clicks on mobile;
  • heavy photos that load for seconds;
  • no link with Google Business Profile.

Working with a Kyiv team remotely

We work remotely with companies in the UK, the EU and North America: video calls, email, Telegram or WhatsApp, and shared documents for plans and reports. Kyiv is on UTC+2 (UTC+3 in summer), so our working day covers most of the UK and EU business day and the morning on the US East Coast. You get one project manager who is responsible for the timeline.

Why clients trust us

  1. More than 10 years in digital. Marketing MIX has been building websites and running marketing for over a decade, with the portfolio to show for it.
  2. Clients outside Ukraine. Our portfolio includes projects for KidSup and Cookiddoo in Canada and MBSoy, an architectural studio in Finland.
  3. One team for the whole chain. Strategy, website, SEO, ads and analytics sit with one team, so nothing gets lost between contractors.
  4. A registered, verifiable company. Our DUNS number is 68-606-2061 and our NCAGE code is A3G3J; both can be checked in the Dun & Bradstreet and NATO NCAGE databases.
  5. A real office in Kyiv. The studio is at 77 Velyka Vasylkivska St., Kyiv, and works remotely with clients in Ukraine and abroad.

Case studies

FAQ

How long does it take to create a beauty salon website?

In our experience, up to 10 working days after the brief is approved and photos and texts are received.

Can clients book online?

Yes. We embed the widget of your booking system or set up a short form and messenger buttons.

Should prices be on the site?

It is your choice. Many salons publish a price list; the site works either way.

How much does a salon website cost?

It depends on the number of services and masters, booking integration and design. We send an estimate after a short brief.

Can you promote the salon?

Yes. We run local SEO, Google Business Profile, Instagram and Meta Ads.

Related services

Ready to start? Describe your task in the form below. A manager replies with questions or a work plan and an estimate.

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Our case studies

Fast Coffee self-service coffee shop
Fast Coffee self-service coffee shop
LMS Bonyas University
LMS Bonyas University
Travellizy Charity Foundation website
Travellizy Charity Foundation website
Iceborn ice cream studio: brand landing page
Iceborn ice cream studio: brand landing page
MBSoy - Finnish architectural studio
MBSoy - Finnish architectural studio
Global Creative Masters: portal for beauty educators
Global Creative Masters: portal for beauty educators
Everest Games game studio: landing page and SEO
Everest Games game studio: landing page and SEO
KidSup Early Childhood Development Center Kanata (Canada)
KidSup Early Childhood Development Center Kanata (Canada)
Viktoria Starovoitova nail aesthetics school: website
Viktoria Starovoitova nail aesthetics school: website
Marketing strategy for a moto taxi service in Istanbul
Marketing strategy for a moto taxi service in Istanbul
Nazad.in.ua: website and promotion for commercial law attorneys
Nazad.in.ua: website and promotion for commercial law attorneys
Dental Clinic: dental clinic website
Dental Clinic: dental clinic website
Unistaff.ai: landing page for an AI workforce platform
Unistaff.ai: landing page for an AI workforce platform
Charitable Foundation "Help Ukraine. Donbass"
Charitable Foundation "Help Ukraine. Donbass"
Kupit OOO: catalogue website for ready-made companies
Kupit OOO: catalogue website for ready-made companies
Zakon Lviv: law firm website and SEO in Lviv
Zakon Lviv: law firm website and SEO in Lviv
Cookiddoo. Cooking Classes for Kids in Ottawa
Cookiddoo. Cooking Classes for Kids in Ottawa
Private notary Anna Gribova
Private notary Anna Gribova
Sovershenstvo Training Center Project
Sovershenstvo Training Center Project
CrystalTax: website and SEO for international tax consultants
CrystalTax: website and SEO for international tax consultants
Express Lawyer: law firm website and SEO
Express Lawyer: law firm website and SEO
Ilove Dnipro: news website for an NGO
Ilove Dnipro: news website for an NGO
Legal Solutions: law firm website and SEO
Legal Solutions: law firm website and SEO
Charity Found Earthlydietitian Project
Charity Found Earthlydietitian Project
Fairy Chest: online store for handmade jewellery
Fairy Chest: online store for handmade jewellery
The project Furkan Defense
The project Furkan Defense
Parea International Charitable Foundation: website
Parea International Charitable Foundation: website
Project Real Estate Agency Premium Estate
Project Real Estate Agency Premium Estate
Project Car Lawyer - Effective assistance of a car lawyer in road accidents
Project Car Lawyer - Effective assistance of a car lawyer in road accidents
Project StroyTenderConsult
Project StroyTenderConsult
Key Solutions: website for an audit and accounting firm
Key Solutions: website for an audit and accounting firm
Zimmerstec — website for a heat meter manufacturer
Zimmerstec — website for a heat meter manufacturer
Project Ukraine for all
Project Ukraine for all
Force Solutions: security company website
Force Solutions: security company website
Project Recruiting Agency Globalstaff
Project Recruiting Agency Globalstaff
Public organization “Law and Protection of the Vasilkovschina”
Public organization “Law and Protection of the Vasilkovschina”
Barrister: SEO for legal services
Barrister: SEO for legal services
Bankrut Legal Center: website and SEO
Bankrut Legal Center: website and SEO
Likvidus law firm: website and promotion
Likvidus law firm: website and promotion
Private notary Karolina Mezhenska: website and SEO
Private notary Karolina Mezhenska: website and SEO

Team

Design department

Our designers plan websites and apps: page structure, interface and visual style for your audience.

Front-end department

Our front-end developers turn designs into fast pages that work equally well on phones and desktops.

Programming department

Our programmers build the back end of websites, stores and apps and connect payments, delivery and CRM.

SEO departmentPromotion

Our SEO specialists research keywords, run technical audits, optimise pages and report on rankings and enquiries.

Marketing departmentAttraction

Our marketers study your market, competitors and channels and build a promotion plan with a budget.

Team

Contact us

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